The Communications & PR department is responsible for strategic communications and product PR, both externally and internally. The team takes care of fast and reliable communication between the various business units and representatives of the trade and general press, answering questions about programs as well as business models, managers and innovative offers with respect to all areas of the Seven.One Entertainment Group. This also includes the brand families centered around the channels ProSieben, SAT.1, Kabel Eins and sixx, communications for the Group-wide marketer Seven.One Media, and communications for digital offerings - from platforms like FYEO or Smyle - , the offerings of the digital media company Studio71, the sports business unit Seven.One Sports, and other areas.
The team creates PR concepts, composes and distributes press material, organizes press conferences, interviews, on-set visits, manages twitter communication, is responsible for the community management on social media and conducts strategic as well as crisis PR. As such, the unit acts as an interface between many business units of the company (channel heads, editors, marketing, digital, etc.) and externally (journalists, faces, agencies, photographers, influencers, viewers, etc.).
Our division includes the following units: The Communications & PR Unit Show and Comedy, which is responsible for all show and comedy formats including their hosts. The Communications & PR Unit News, Sports, Factual & Fiction, which handles PR for factual and reality formats, reports, documentaries, news, sports shows - in addition to their hosts - as well as German and international films and series. Furthermore, the Communications & PR Unit Strategy, Digital & Sales cares for PR on all topics related to sales, digital, content and distribution, new business areas for Seven.One Entertainment and the Company's strategy. The Communications & PR unit Photo Production & Editing handles the visualization of the entertainment offering and produces its own photo productions. The Audience Relations/Social Media unit is in direct dialog with viewers and their concerns via e-mail, mail and social media.